Fonts We’re Loving Right Now
When it comes to branding, fonts do more than look pretty: they speak. They carry tone and mood, even personality. The right typeface can whisper "gentle and thoughtful," shout "bold and fearless," or hum a quiet tune of modern minimalism.
At Cosy Fox, we’re a bit obsessed with fonts (both using and making them). And we’ve seen first-hand how choosing the right one can transform a brand from forgettable to ooh, who’s this?
Here are a few fonts we’ve been loving lately, and what they might be saying about you.
1. Recoleta
Elegant, nostalgic, confident
Recoleta mixes vintage curves with modern poise. It’s got that “heritage with a twist” vibe (think 70s serif meets sleek present-day polish).
Why we love it: It oozes charm without feeling stuffy. Great for brands that want to feel creative and established.
Perfect for: photographers, lifestyle brands, indie shops, personal stylists.
What it says about your brand: “I know who I am. I’ve got roots, but I’m not afraid to evolve.”
Recoleta is created by https://www.latinotype.com/.
2. Satoshi
Minimal, clean, quietly powerful
Satoshi is a geometric sans serif that feels sharp but soft, techy but human. It plays well across digital spaces and gives off big “cool studio energy” without trying too hard.
Why we love it: It’s reliable without being boring. It gives structure to playful brands and adds calm to busy layouts.
Perfect for: digital creatives, designers, conscious lifestyle brands, small agencies.
What it says about your brand: “I’m clear, thoughtful, and here to make things easy.”
Created by Indian Type Foundry (https://www.fontshare.com/?q=Indian%20Type%20Foundry)
3. Sansita
Friendly, creative, a little bit quirky
Sansita has just the right amount of flair to stand out with its rounded shapes, subtle curves, and a playful energy that doesn’t overwhelm. (We use it for our own Cosy Fox headings, so you know we’re big fans.)
Why we love it: It brings warmth and charm to brand visuals, especially when paired with softer colours or hand-drawn elements.
Perfect for: illustrators, makers, creative service providers, joyful product-based brands.
What it says about your brand: “I’m approachable, expressive, and here to brighten your day.”
Sansita is created by Omnibus Type (https://fonts.google.com/?query=Omnibus-Type)
4. Canopee
Dramatic, luxe, artistic
Canopee is the designer’s version of walking into a room wearing something fabulous and floor-length. It’s a display font, so best used in small doses. But when it shows up, it turns heads.
Why we love it: It’s bold but classy, great for brands that want to feel editorial, luxurious, or deeply expressive.
Perfect for: creative studios, luxury florists, art-led brands, statement makers.
What it says about your brand: “I’m here to make an impact. You’ll remember me.”
Canopee was created by https://vj-type.com/14-canopee.
5. Nunito Sans
Gentle, modern, highly readable
Nunito Sans is like the calm friend who always shows up on time. It’s soft, clean, and ridiculously readable, making it a beautiful choice for body copy that needs to feel easy and friendly.
Why we love it: It complements more expressive headline fonts without clashing. Ideal for balancing bold with breathable.
Perfect for: coaches, educators, wellness brands, anyone who values clarity and connection.
What it says about your brand: “I care about making things clear, calm, and kind.”
Designed by Vernon Adams, Jacques Le Bailly, Manvel Shmavonyan, Alexei Vanyashin
Final Thoughts
Choosing a font isn’t just about what looks good. It’s about how you want people to feel when they see your name, your site, your product. Are you the bold one? The soft one? The quietly confident one? Whatever your vibe, there’s a font out there waiting to match it and we’d love to help you find it.
Need help picking the perfect pairing? We’re working on a downloadable Font Style Guide soon to help you pair fonts with brand vibes, palettes, and Canva templates. Keep an eye on the shop!
Until then: trust your instincts, explore your options, and remember… the right font doesn’t just look like you. It sounds like you, too.
