Welcome to the Cosy Fox blog, a space where we share branding insights, creative process stories, portfolio case studies, and practical resources for small businesses and fellow creatives.
Here, you’ll find a closer look at the thinking behind our projects alongside advice on visual identity, content creation, illustration, and growing a brand with personality. We also share new launches and downloadable resources (and the occasional freebie designed to make creative life feel a little easier).
We hope this space leaves you with useful ideas, fresh inspiration, creative encouragement and more confidence in the direction your brand is growing.
Bright Ideas & Tips
Cosy Fix: Your Colours Aren’t Working Together (A Softer Way to Build a Palette)
You’ve chosen your colours carefully. Each one, on its own, feels right and you do like them. You can imagine them working. They looked beautiful when you first picked them. But when you bring them together, something… isn’t right.
Case Study: STATIC//HEART Branding
STATIC//HEART lives in that space where things start to break apart a little; where sound distorts, visuals fragment, and suddenly there’s something more honest sitting underneath it all.
The Difference Between a Pretty Brand and a Working Brand
There’s a moment where it all comes together: you sit down to create something new, and instead of starting from scratch, you already know where to begin. The structure and tone are there, and the visual language is familiar.
5 Easy Ways to Make Your Designs Look More Professional
If your designs have ever felt like they’re almost there, this is usually where the difference lies.
Your Brand Feels “Off” (But You Can’t Explain Why)
It’s a lovely feeling when things fall back into place. You open your website and feel settled rather than uncertain.
Logo Design Trends in 2026: What’s Changed?
Think of this more like a window into what people are responding to right now, because that’s what trends really are. A change in mood, or a shift in taste.
Workbook: The Cosy Business Builder
What would it feel like to have a place that holds your business gently, without adding more pressure to it?
A Realistic Guide to Pinterest (No Affiliate Links Involved!)
This guide is here to walk you through a more realistic approach to Pinterest, without a bunch of affiliate links to paid tools or any pressure to go viral immediately.
[New Font] So Flora Botanical Font
Introducing So Flora, a soft floral display font designed to bring a gentle, botanical touch to your work.
[Video] A Gentle Reset for Creative Burnout
Creative burnout isn’t a sign that you’ve lost your creativity.
[New Font] Hello Easter SVG Colour Font
Working in colour meant thinking differently about how the font would live in the world.
Case Study: Everlong Scents
Everlong Scents began with a clear intention: to shape everyday moments into something softer and more considered (with a playful twist).
Client Type Quiz: What Kind of Creative Business Owner Are You?
Take our fun and friendly branding quiz to find out where you are in your creative business journey, and what your brand might need next. Free tools and tips inside!
Case Study: GG (Girl Gamers)
Some projects land in your inbox and you immediately feel it: this one matters. GG (Girl Gamers) Collective was exactly that kind of project for us.
Branding Mistakes We Made (So You Don’t Have To)
New to branding or running a creative studio? Learn the biggest mistakes we made in our first year—and what we do differently now to deliver better client results and protect our energy.
Case Study: FriendPaths Branding
Designing a brand to bring people together, one walk at a time.
Help! My Brand Looks Boring (How to Fix Flat Branding Without a Full Rebrand)
Feeling uninspired by your branding? Learn how to refresh your visual identity without starting from scratch. Real examples, practical tips, and cosy fixes inside.
How to Use an Instagram Content Planner (and Why It Makes Everything Easier)
Discover how to use an Instagram content planner to stay consistent, save time, and post with purpose. Tips for creatives, small business owners, and freelancers.
How to Write Your Brand Story (Without It Feeling Awkward)
Struggling with your About page? This guided brand story workbook helps creatives write their story with ease. Includes printable + Canva template.